Karel Novotný Today

You keep hearing the same message: the Czech economy must transform. The model built on cheap labor and subcontracting has run its course. Government representatives and business leaders alike are calling for massive investments in technology, digitalization, and startups. But what if we're looking for solutions in the wrong place?

From a small student project to a sought after production hub attracting business leaders and successful podcast creators. The story of NEWTON TV shows that state of the art technology, flexibility and a human approach are the best form of marketing. Discover how this modern facility in the heart of Prague is reshaping audiovisual production, and get inspired on the official YouTube channel or visit the NEWTON TV website.

Mindless bargain hunting is shifting toward conscious consumerism and eco-friendly choices. Czech consumers are increasingly waking up to the environmental and financial costs of fast fashion. Where are our shopping habits heading, and why does it pay off to choose quality over quantity?

Twenty-four hours. One real business challenge. Zero room for hesitation. What happens when students are given an incomplete brief, limited resources, and just one day to deliver a solution that must stand up to scrutiny from experienced investors and business leaders?

In 1969, Philip Kotler and Sidney Levy, recognised by many as two of the main contributors to marketing and consumer behaviour in the twentieth century, proposed two possibilities for how modern marketing could be seen1:

When people talk about professions being transformed by technology, many immediately feel uneasy. Accounting, however, is experiencing the exact opposite phenomenon: interest in the field is growing rapidly, and for thousands of people it represents a dream career anchor. But how is a profession that has been synonymous with binders and stamps for centuries adapting to the wave of digitalization? We discussed this at STING University with Jiří Hošek, Ph.D., a visionary in teleinformatics and CEO of Giri, the company behind the DocsPoint cloud platform.