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NEWTON University Group
You never know where your ambition will take you
Study in Prague, Brno, or Bratislava. In Czech or English.
Global Business and Management
Bc.Marketing
Bc.Study Modes
Human Resource Management
Bc.Study Modes
Global Business and Management
Bc.Study Modes
Vysoká škola Sting
Bc.Specialization
Financial Management of a Company
Ing.Profile subjects
- Strategic Management
- Tax Aspects of Business
- Banking and Insurance
Modern Business
Ing.Profile subjects
- Business Model and Financial Plan
- Application of Artificial Intelligence in Business
- Circular Economy and Sustainability
Psychology in Management
Ing.Profile subjects
- Managerial Psychology
- Emotional Intelligence and Negotiation Strategies
- Psychology of Leadership and Decision Making
Marketing
Ing.Profile subjects
- Marketing Based Evidence
- Marketing Management
- PR and Communication
Human Resource Management
Ing.Ing.
- Employee Development
- HR Marketing and Talent Management
- Change Management in Organizations
Facility Management
Ing.Profile subjects
- Building Quality Assessment
- Space Management
- Smart buildings
Accounting and Taxes
Ing.Profile subjects
- Accounting and Taxes
- Auditing
- International Taxation
Business in Tourism
Ing.Profile subjects
- Innovation and Entrepreneurship in Tourism
- International Tourism and Globalization
- Social and Cultural Influences in Tourism
Economics and Sustainable Management
Ing.PROFILE SUBJECTS
- Applied Sustainability in Business and Management
- Managerial Decision-Making and Strategic Analysis
Professional Education
MBAExtended learning opportunities
NEWTON University Values
1
Practical Focus
We place strong emphasis on connecting theory with practice. Students work on real-world projects, solve case studies, and take part in internships that allow them to apply and test their knowledge in real-life situations.
2
Community
We share experiences, respect diversity, and create an environment where everyone finds support and opportunity. When we face a challenge or seek a solution, we rely on each other—regardless of field, role, or specialization.
3
Innovation
Innovation is the driving force behind our education and operations. We are constantly pushing boundaries, creating new content, formats, and methods of education to reflect global developments and the needs of our students and partners.
4
Professionalism
For us, professionalism also means respect for time, quality of work, and ethical principles. Whether it's preparing lectures, communicating with students, or organizing events, we do things in a way that will stand the test of time, not only today but also in the future.
5
Personal Mastery
We support students in their personal and professional growth and open the way to a successful future in business.
Student Council Elections: Make Your Voice Count
Everyone sometimes feels that something at the school could be improved. Better study spaces, more interesting events, more opportunities to connect with people from practice. The Student Council is a quick link between the management, students and staff. And now you can join too. It doesn't matter whether you study at NEWTON, at Sting, in Czech or in English. Nominate your classmates or yourself by 18 October 2025.
The Student Council elections will take place on 20 October 2025. Sign up.
NEWTON University & Gorilla Gym: Train Right Next to Campus
Studies, networking, and now a place to blow off steam. NEWTON University has partnered with Gorilla Gym Prague (Entrance No. 8), a space focused on MMA, functional training and conditioning. Thanks to this partnership, NEWTON University students and staff can benefit from discounted entry and services.
Leadership is not about words, but about actions. You can talk about it endlessly, teach it in lectures and rehearse it in model situations. But its true nature only reveals itself in the moment when a person must take responsibility and act.
Ondřej Průcha, our lecturer and CEO of Svoboda & Průcha, is an example of such a leader. Together with him, we are organising a fundraiser to purchase an ambulance for frontline areas in Ukraine. This ambulance will not sit idle in a garage – it will be deployed where every minute decides between life and death. Join us in turning responsibility into real help.
We have moved the Brno campus of NEWTON University and Vysoká škola STING. From the new academic year 2025/2026 you will find us in the Machova Building in the Technology Park. At first glance it may seem like just a change of address, but in reality it reflects the direction we are heading as a business school. Read more in our article.
NEWTON Business Accelerator week
Spark innovative thinking and turn your business ideas into reality! Experience a week of hands-on workshops focused on business, innovation, and entrepreneurial development. Gain mentoring from experienced experts, enjoy an inspiring environment, and network with participants from across Europe.
Sustainable Development Goals
At NEWTON University, we align with the United Nations Sustainable Development Goals because they provide a clear, globally recognised framework for responsible and future-oriented education.
As an university shaping the next generation of leaders and innovators, we see it as our duty to contribute to a more equitable, sustainable, and resilient world. The SDGs help us translate this mission into action—through our teaching, research, partnerships, and community engagement.
What's coming up at NEWTON
13
10
Pondělí
13
10
Pondělí
15
10
Středa
16
10
Čtvrtek
Accelerator Project Presentations
5 p.m.
NEWTON University Prague, Classroom 3
Formal Diploma Ceremony Prague
6 p.m.
NEWTON University Prague, Classroom 5
Formal Diploma Ceremony Brno
6 p.m.
NEWTON University Brno, Classroom 6 and 7
Better Mind, Better Brno
13:30
Mach Building, 2nd floor, Technická 2998/19, 612 00 Brno-Královo Pole
Studying at NEWTON convinced me that the time spent at university can be truly meaningful. Thanks to practice-oriented teaching, I can apply my knowledge in a marketing agency where I have been working since my studies. The university has also greatly helped me in my personal development.
Tereza Mikesková
NEWTON University alumna
If you're looking for a university that doesn’t just prepare you for the next exam but actually gives you a foundation for life after school, then NEWTON is the right choice. Studying at NEWTON helped me jump-start my career. The internships I completed in different companies and my year abroad taught me a lot and helped me figure out the direction I want to take. Thanks to the contacts and friendships I made, I always know who to turn to.
Bc. Lukáš Ždárský
Alumnus of NEWTON University - Economics and Management, co-owner of Vnitroblock, Forbes 30under30
I chose this field because it combines creativity with practical skills – and that’s exactly what I enjoy. NEWTON attracted me not only with its study programmes but also with its individual approach and recommendations from friends. And I don’t regret it – I’m learning from professionals in practice, and it truly makes sense to me. Thanks to the flexible timetable, I can also manage my job. At the moment, I work in HR, but I would like to move into marketing soon, because that’s where I see my future. In my free time, I enjoy working out and deepening my knowledge – I’m currently attending a course at Ogilvy, one of the biggest marketing agencies. They select only 10 students for the course, and I’m proud to be one of them.
Viktorie Macháčková
Student at NEWTON University - Marketing and Brand Management
NEWTON taught me how to assess and manage risks. I also learned to go straight to the root of problems instead of just treating symptoms. But the greatest benefit is the social network NEWTON provides. Years after graduation, all of my former classmates are running businesses – and our collaborations are thriving.
Mgr. Albert Fikáček
Alumnus of NEWTON University - Economics and Management, founder of Expedition Club, adventurer, international transport operator Gepard Express and energy analyst
During my three years of study at NEWTON University, I learned the basics of almost every possible area of business. I gained a wealth of valuable experience through the mandatory internship, which is now a great advantage for me. Most importantly, I discovered what marketing actually is — and that it is the field I want to pursue in my future career. NEWTON helped me find what I truly enjoy and what fulfils me.
Bc. Anna Blažková
Alumna of NEWTON University - Marketing, Fashion & Luxury Brand Management with special interest in Menswear
For my all-round development, and with a clear vision of where I wanted to go and what I wanted to do in the future, I made a very important decision: I chose NEWTON for my university studies. To this day, I consider it one of the best decisions I’ve ever made.
Vít Haratek
NEWTON University alumnus, A designer, hacker and creative listed in Forbes 30under30.
Studying at NEWTON was a great experience for me. I truly enjoyed my follow-on Master’s degree here, especially as I could compare it with my Bachelor’s studies at a state university. Both types of schools have their strengths, but what impressed me most at NEWTON was the attitude of the lecturers – they treat you as an equal partner, which is incredibly refreshing. The teaching is very practical, which I enjoyed the most. Most lecturers come directly from the industry, so the lectures aren’t just theory disconnected from reality, but content that truly makes sense. Most importantly, they are passionate about what they do – and you can feel it. Especially in marketing, it’s great that the university keeps pace with current trends and developments in the field.
Mgr. Kristýna Konhefrová
Sales Representative Urban Advert
I chose NEWTON mainly because of its approach. I work in marketing, both for companies and independently, and I wanted to continue in this field and improve myself. Other schools would not have given me so much space for self-realisation. NEWTON has mainly given me valuable contacts and introduced me to people whose life priorities are similar to mine.
Štěpán Jakubec
NEWTON University student - Digital Marketing
During my studies at NEWTON University, I founded my own brand and greatly appreciated being able to apply what I was learning straight into practice. I valued the approach of the lecturers, who drew on their own real business experience. This made the theory much easier to grasp and transfer into practice – not only during my studies, but also for the future. Overall, I cannot praise enough the attitude of everyone at NEWTON – from professors to the student services team. The support students receive here is truly above standard.
Ing. Tereza Blažková
Alumna of NEWTON University
I am a former professional volleyball player, and I currently focus on marketing, event management, and sports on a daily basis. I study at NEWTON mainly because our school emphasises practical learning and we have many lecturers with real business experience.
Matouš Bittner
Student NEWTON University - Global Business and Management
NEWTON.Today
7. 10. 2025
Press & Stories
„Nejvíc nás baví, když přicházíme s něčím novým,“ říká rektorka Newton University Anna Plechatá Krausová
Jak se mění role vysoké školy v době, kdy generace Z přichází se zcela jinými očekáváními? Jak vypadá vzdělávání, které má skutečný dopad? A co to znamená vést moderní univerzitu v prostředí, kde se hranice mezi teorií a praxí každým dnem více stírají?
7. 10. 2025
From NEWTON
Student Council of NEWTON University and Vysoká Škola Sting: Make Your Voice Count
We all sometimes feel that our school could be even better. Better study spaces, more engaging events, more opportunities to connect with professionals. The Student Council is where ideas turn into reality. And now you can be part of it. It doesn’t matter whether you study at NEWTON or Sting, in Czech or in English – everyone can apply.
23. 9. 2025
From NEWTON
Student Tips: Hacks that will save you time and nerves
The first weeks at university can be quite a ride. One day you are looking for a classroom, the next you are trying to sort out enrolment, and in the evening you realise you have no idea where to get the lecture notes. Add to that a new city, lots of people and the feeling that everyone else knows more than you.
NEWTON Yacht Club
Sailing is our passion! Yachting is our university sport and everyone is welcome. Since 2011, we’ve been organising our own regatta, the NEWTON CUP, in Croatia.